Sempervivum 'Fashion Diva'

Sempervivum 'Fashion Diva'

Scientific Name

Sempervivum' Fashion Diva'

Scientific Classification

Family: Crassulaceae
Subfamily: Sedoideae
Tribe: Sedeae
Subtribe: Sedinae
Genus: Sempervivum


Sempervivum' Fashion Diva', also sold as Chick Charms® Strawberry Kiwi™, is a small succulent that forms bright red rosettes, up to 4 inches (10 cm) in diameter, with tawny green to yellow accents in some seasons. It can show captivating "watermarks" or wavy lines of natural wax that help the plant tolerate direct sun. In the winter, its colors deepen to a dusty mauve.


USDA hardiness zones 4a to 9b: from −30 °F (−34.4 °C) to 30 °F (−1.1 °C).

How to Grow and Care

Sempervivums are not difficult to grow, provided they are not waterlogged and killed from excess watering. They can be easily grown outdoors and in containers, and they earned the name "Houseleeks" from their tendency to root on the roofs of houses. After the mother plant flowers, it will naturally die, but by this time, the plant has likely produced many offsets that will continue to grow. These are excellent for cold windows. Sempervivum earned their popular name "Hen and Chicks" from their growth habit. The mother plant, or hen, sends off numerous offsets, which will cluster around her base like chicks. These offsets can be easily repotted, or the plants can be left to form a clumping mat.

Repot as needed, preferably during the warm season. To repot a succulent, make sure the soil is dry before repotting, then gently remove the pot. Knock away the old soil from the roots, making sure to remove any rotted or dead roots in the process. Treat any cuts with a fungicide. Place the plant in its new pot and backfill with potting soil, spreading the roots out as you repot. Leave the plant dry for a week or so, then begin to water lightly to reduce the risk of root rot.

Learn more at How to Grow and Care for Sempervivum.


Sempervivum' Fashion Diva' is a hybridized seedling of Sempervivum' Killer'.


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Product Details


Chick Charms® Strawberry Kiwi™ (also known as Sempervivum 'Fashion Diva') (Vaughn): A bright red rosette with tawny green to yellow accents in some seasons. It can show captivating "watermarks" or wavy lines of natural wax that help the plant tolerate direct sun. In the winter, its colors deepen to a dusty mauve. This cultivar is a hybridized seedling of S. 'Killer'.

Hens & Chicks need plenty of outdoor sunlight to show their best colors and maintain a tight rosette form. They thrive in gritty, well-draining soils and pots with drainage holes. They produce new offsets or "chicks" on stolons. These chicks can be left to form tidy clusters or removed to share and transplant.

Sempervivum do most of their growing in the spring and summer, and will thrive with weekly watering and afternoon shade if temperatures exceed 80F. They are incredibly frost hardy and will happily overwinter under an insulating blanket of snow. Protect from heavy rains and standing water to prevent rot.

How to grow sempervivums

Sempervivums are commonly grown in containers, but you can grow them in bricks, driftwood and tufa rock, due to their ability to thrive in very little compost. South-facing rockeries, gravel gardens and vertical walls also make good habitats for sempervivums. They perform best in a sunny, outdoor position, in a well-drained compost with sharp horticultural grit added for drainage. A layer of grit added to the surface of the compost will stop the leaves from becoming wet from mud, preventing rotting.

Sempervivums don’t need feeding, but do benefit from being repotted each year into compost containing slow-release fertiliser.

Learn how to grow new sempervivums from old in our No Fuss Guide to propagating house leeks, with David Hurrion:

More on growing sempervivums:

We’ve picked our favourite 10 sempervivums to grow, below.

Cobweb houseleek, Sempervivum arachnoideum

Possibly the most famous sempervivum, the cobweb houseleek bears a network of white hairs at the leaf tips, which protect the plant against dehydration and intense sunlight. Sempervivum arachnoideum bears small pink flowers in early summer.

Sempervivum ‘Engle’s’

Sempervivum ‘Engle’s’ has downy bronze-green leaves, which darken to almost purple in winter.

Sempervivum marmoreum ‘Brunneifolium’

Sempervivum marmoreum ‘Brunneifolium’ bears large rosettes of triangular-shaped, silvery bronze leaves.

Sempervivum ‘Pippin’

Sempervivum ‘Pippin’ has large rosettes of deep green, spatula-shaped leaves with dark purple tips.

Sempervivum ‘Pluto’

‘Pluto’ is a beautiful houseleek, bearing large rosettes of deep green leaves with dark purple tips.

Sempervivum ‘Purple Dazzler’

Sempervivum ‘Purple Dazzler’ has bi-coloured foliage in mid-green and dark purple, the colour of which darkens in winter.

Sempervivum ‘Terracotta Baby’

‘Terracotta Baby’ bears medium-sized rosettes of long, spoon-shaped leaves in dramatic dark red-burgundy. The colouration becomes darker in winter and a brighter, more intense red in summer.

Sempervivum ‘Reinhard’

Sempervivum ‘Reinhard’ bears medium-sized, emerald green leaves with purple-black leaf tips. Pastel-pink flowers appear on short stems in summer.

Sempervivum ‘Eddy’

‘Eddy’ bears striking red spoon-shaped leaves that darken towards the centre.

Sempervivum ‘Rita Jane

‘Rita Jane’ bears large rosettes of blue-green foliage with dark red tips.

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